“Evaluating the Ads” takes us to Maine where there is a three-way race for Governor. Governor Paul LePage (R) is running for re-election against Congressman Mike Michaud (D) and attorney Eliot Cutler (I). This race involves a rematch of sorts as LePage and Cutler vied for the same seat four years ago.
The following is an ad for Governor LePage.
What do you think the purpose is for using Democratic and Independent voters in an ad for a Republican candidate?
Here is Congressman Michaud’s ad.
What can be inferred from the ad about Governor LePage?
In the following ad for Eliot Cutler, United States Senator Angus King endorses the Independent Cutler. King was a former Governor of Maine and is an Independent himself.
There aren’t many specifics in this ad. Does that matter to you?